Moxy Hotels, Marriott International’s new experiential hotel brand, is expanding in the Southeastern U.S. with the recent opening of Moxy Chattanooga Downtown and the anticipated openings of Moxy Atlanta Midtown, Moxy Memphis Downtown, Moxy Nashville Vanderbilt at Hillsboro Village, Moxy Nashville Downtown and Moxy Louisville. Moxy Chattanooga Downtown was the first to open in November, with the remaining openings expected to follow in 2019. (Photo above is the Moxy Chattanooga Downtown Railyard Container Bar.)
With more than 35 hotels currently open in North America, Europe and Asia Pacific, Moxy Hotels is focused on reinventing the hotel experience for a millennial generation. The brand appeals to the young and the young at heart and encourages its guests to play on.
“Following our first U.S. debut in New Orleans in May 2016, we are excited for Moxy Hotels to expand in the Southeast in vibrant cities that embody the brand’s fun and spirited attitude,“ said Vicki Poulos, Moxy’s senior global brand director. “We threw out the hotel rulebook in order to create hotel experiences that will bring out the local flavor and energy of the cities they are in with thoughtful touches and bold programming.“ Here are the hotels that are newly opened or in the short-term planning stages.:
Moxy Chattanooga Downtown: Developed by 3H Group, this new hotel is centrally located in Chattanooga’s Southside neighborhood. The four-story, 108-room property was designed by Celano Design Studio to highlight the eclectic mix of art, entertainment and people from the neighborhood. Live music, night clubs, Southside restaurants, and comedy are just some of what guests will experience while staying in Chattanooga’s most up and coming neighborhood.
Moxy Atlanta Midtown: Slated to debut in January 2019 in one of America’s most dynamic business districts and a regional epicenter for music and arts, this 155-room property, developed by Noble Investment Group, was designed by Baskervill for the guest rooms and Streetsense for public spaces. Located on an entire city block between 13th and 14th Streets, the LEED-certified hotel is central to Midtown’s commerce hub, Georgia Tech University and in the heart of the arts, minutes from The Woodruff Arts Center (High Museum, Alliance Theatre, Symphony Hall), Museum of Design Atlanta, The Fox Theatre and Savannah College of Art & Design.
The hotel features eclectic local artwork sourced by Soho Myriad Art Consulting, including “Welcome Home,” a 54-foot mural by renowned Atlanta artist, Greg Mike. It also has a rooftop-level pool, cabanas, meeting space and state-of-the-art workout facility. High Note, a vibrant rooftop bar, invites locals and visitors alike to enjoy Atlanta’s southern hospitality with a comfort-inspired menu and hand-crafted cocktails. Moxy Atlanta Midtown is dual branded with AC Hotel Atlanta Midtown, which is also slated to debut in January 2019.
Moxy Memphis Downtown: Located at Court Square and on the trolley line, blocks away from the Beale Street Entertainment District, the South Main Arts District and the Mississippi Riverfront, this property is scheduled to be unveiled in spring 2019. Designed by Manuel Zeitlin Architects and Bounds and Gillespie Architects, the hotel includes 118 guest rooms and its exterior will feature a modern front porch theme, fitting in with the lively park atmosphere adjacent to Court Square.
Moxy Nashville Vanderbilt at Hillsboro Village: Slated to open in spring 2019, this property is conveniently located a few blocks from Vanderbilt University, Belmont University and Music Row, in a former streetcar suburb of Nashville, a vibrant area that attracts young professionals and millennials with plenty to do and see. Designed by Manuel Zeitlin Architects and Bounds and Gillespie Architects, the six-story property will feature a mix of 130 hotel rooms, 47 residences, a 200-car garage and ground floor retail along 20th Avenue South.
Moxy Nashville Downtown: This hotel. Expected to debut in May 2019, plans to welcome guests with its style, design and attitude in Nashville’s storied Lower Broadway. Designed by Celano Design Studio, the hotel’s public spaces will be inspired by the country rock music style of Nashville.
Moxy Louisville: Slated to open in November 2019, this hotel is situated in the historic and revitalized Whiskey Row neighborhood of downtown Louisville, just steps away from the KFC Yum! Center. The 110-room hotel, developed by White Lodging, Poe Companies and REI Real Estate Services, is designed by HKS, Inc. and FlickMars. Opening in the city known for its famous horse races, foodie mentality and southern charm, Moxy Louisville will welcome guests with locally inspired contemporary design, industrial chic style and a playful social scene.
The social scene caters to guests and locals alike and will include Bitter’s End, a rooftop bar serving whiskey-inspired small plates, original drinks, and plenty of good old-fashioned bourbon; Zombie Taco, a 24-7 food truck inspired concept complete with a walk-up takeout window; and Bar Moxy, featuring a curated music program with activations including spinning DJs and a podcast booth. Moxy Louisville is dual branded with Hotel Distil, a Marriott Autograph Collection Hotel, which also is targeted to open in November 2019.
Moxy Hotels feature smartly designed tech-enabled rooms with motion sensor lighting; internet TV in-room with Netflix, YouTube, Hulu, Pandora and Crackle; selfie photo booth elevators; Moxy Digital Guestbook; abundant power and USB outlets; and a Moxy B&F (beverage & food) strategy that offers 24/7 self-service to give guests access to what they want, when they want it. For more information, click on Moxy Hotels.